Chlorophylle

For this school assignment, we had to redesign an existing company’s logo. I chose Chlorophylle because it’s a strong brand that deserved a thoughtful modernization. The original identity lacked a distinctive logomark compared to its competitors and had gradually lost its visual flair. My redesign reinforces the brand’s core values of preservation and exploration, all while introducing a clean, natural symbol the leaf to represent its identity more clearly and powerfully.